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February 19, 2021

Steal Amazon Market Share with PPC with Brian Johnson of Canopy Management

Sometimes you leave the door wide open for all your rival

Ultimately, we want to defend our real-estate

If a shopper makes it to our product page, we don’t want to lose them to competitors. 

So it’s better to defend some of that real estate/air space.

 

Today, Brian Johnson from Canopy Management will share his thoughts about defending and stealing the Amazon market.

 

You’ll Learn:

  • How to defend your product through “air space”
  • How to steal market share through the listing
  • Understanding Amazon Ad Options
  • The importance of identifying complementary products

 

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Michael Veazey


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