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September 23, 2022

Protecting Your Business – How To Be Guard against Threats

Running a business involves avoiding icebergs and jumping hurdles.  There are all kinds of threats to be wary of as a business owner. In this guide, we’ll outline some simple strategies for protecting your business.

Prioritise protecting your business!

This starts by being willing to admit something. You have to make protecting your business a priority! Growth is often the business owner’s obsession. That’s particularly true for smaller businesses and those scaling fast. But once you have actual revenue and profits, that changes. Protecting your business has to be your top priority!

Identify risks

The first step to take is to identify risks that are relevant to your company and  industry.

Business owners face all kinds of hazards. But often, one company will be more vulnerable to specific risks than another.

Carry out risk assessments and highlight issues or dangers that are most likely to hit your business. You may find that you are more vulnerable to cyber-attacks. Or your business may be at high risk of natural disasters as a result of your location.  Once you know what kinds of risks you are dealing with, you can take action to eliminate threats and reduce risks.

Make use of technology and software

Technology is increasingly influential in the world of business. Most companies use a range of technologies to provide customers with services and products, improve efficiency and enhance security and safety. Make use of modern technology to protect your business.

Contingency planning

You should draw up plans to help you minimize the impact of setbacks or disasters and recover quickly. You can learn more about emergency management software online. Or you could work with external agencies and companies. They can help identify risks and implement solutions for pain points. If you’re not familiar with advanced or new technology, it may be worth hiring a consultant. They can review current operations, systems, devices and processes and offer tailored advice.

Contingency plans are designed to minimize disruption, reduce the risk of financial losses, keep businesses running and protect reputations if disaster strikes. No matter what kind of business you own, you must have contingency measures in place. These plans should outline how you react and respond to issues. These include cyber-attacks, security breaches, logistical problems, downtime and natural disasters. If you know what to do and your team is familiar with plan B measures and protocols, you can execute a quick, seamless transition.

Make sure you have the relevant insurance

Insurance is effectively a safety net. If you have an insurance policy, it protects you if things go wrong. As a business owner, it’s crucial to ensure that you have the relevant insurance. Research policies, explore industry-specific plans and extras and get quotes. It’s worth paying more for a comprehensive package. Consult insurance brokers and providers and compare prices to get the best value deals.

Draw up contingency plans

Every business owner faces challenges, hazards and risks. You can’t prevent every problem or avoid every hurdle, but there are ways to reduce risks and protect your business. Assess and identify hazards, make use of technology and software and make sure you have the right insurance policies. Draw up detailed contingency plans.

Is it worth the work?

Is it a lot of work? Yes! BUT …if done, it enables you to bounce back as quickly as possible if you run into trouble. And in the end, that is more likely to lead to long-term growth anyway.

There’s one other huge benefit. If you do the work now in protecting your business, you can sleep more easily at night! No small thing for any business owner these days!

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Michael Veazey

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