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Podcast (10k-podcast): Play in new window | Download (Duration: 27:13 — 24.9MB)
Subscribe: Google Podcasts | Spotify | Stitcher | Email | TuneIn | RSS
Petru Iacob is the founder of Audiencer.io, helps FB advertisers inc ecommerce advertisers find cold audiencesÂ
What you’ll learn
- Understanding FB ads for DTC
- Categories that work well on FB
- Factors of Success
- How to combine DTC/Amazon?
- Budgeting
- Retargeting List
- Package a QR code – leave email for coupon etc.
- Lookalike audience effectiveness cf interest based?
- How about the Ezra Firestone idea of 3 pillars – cold audience and then retargting
- How would you combine email followup with retargeting?
- Why Choose Audiencer
Resources