Podcast: Play in new window | Download (Duration: 31:36 — 28.9MB)
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Podcast (10k-podcast): Play in new window | Download (Duration: 31:36 — 28.9MB)
Subscribe: Google Podcasts | Spotify | Stitcher | Email | TuneIn | RSS
A dynamic leader with a no-nonsense approach, Brett is an experienced, energetic and creative executive as well as a self-contributor for both startups and established corporations. Currently, Brett is the CEO of Successful Media where he leads partnership development, operations and strategy.
Brett spent 4 years as the COO of WorkBook6, a leading partnership agency serving Fortune 5000 brands. Prior to WorkBook6, Brett consulted with a number of companies (NotVodka Water, WynZyn, MediaPro Services and many more).
He also oversaw marketing and acquisition at Goji, a large national insurance agency. Before that he led mobile marketing globally for an international search publisher with revenues in excess of $100MM, and was principally involved in the explosive growth of that the company’s mobile marketing business. Before his career in lead gen, Brett ran online marketing and eCommerce for a number of tech startups in San Francisco.
Listen to today’s podcast to find out what these errors are – and how to avoid them.
What you’ll learn
- Recap of the “5 part full proof framework”
- How do we do this for a warm email list?
- How do you justify all this work on your emails
- Make your emails your primary focus
- Email Deliverability and Engagement
- Surveying the Email List
- Services Well Spring Media Offers
