Inflation is a subject often argued about by two sets of people whose opinions are at best limited in trust: economists (practitioners of the so-called “dismal science”) and STOCK market pundits on TV. It would lovely to be able to focus on running our ecommerce businesses undisturbed by seeming economic theory. Sadly, in the real world, inflation is hitting ecommerce leaders right now, very hard and every day. If we hope this all just goes away, we leave ourselves vulnerable to whatever comes next. As true business leaders, we need to see the waves coming and position our businesses to ride the wave, not get swamped!
In this special 2-part episode we break-down how inflation is impacting e-commerce and give listeners 10 things they can proactively do to manage this challenging situation.