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November 12, 2021

Amazon global selling – Pros and cons of international Amazon marketplaces – TEL special

The growth of e-commerce has been very much a global story over the last 10 to 15 years. The acceleration of that trend under  Covid has also been very much an international trend. Amazon has had a particularly huge part in that.

However many ecommerce business owners are conflicted. Should I sell in Amazon international marketplaces? How do I evaluate such a complex opportunity?

Today we go through a simple 10-step process to evaluate whether Amazon international marketplaces might be right for your business. And if so, how to choose where to expand globally first.

What you’ll learn

  • How your long-term plans affect your amazon Global decisions
  • What you might do instead of Amazon global expansion
  • Why it’s so important to add just one new channel at a time
  • The 4 or 5 main barriers to entry
  • Who not How and how this applies to Amazon international selling in particular
  • What to do to test your thesis
  • The most important step of all…a decision that is often neglected!

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Michael Veazey


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