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January 21, 2016

#25 Setting BIG 2016 Goals for Your Amazon Business

This Episode, #25, is the big one! It’s about setting big goals for 2016, and taking your learnings from 2015 forward into the new year.

The start of a new year is a natural point at which to think about big-picture strategy and overall approach to business and business building.  If you like this approach, let me know in the Facebook Group and I’ll give more summaries of powerful business strategy books I’ve been reading.

SHOW NOTES FOR EPISODE #25  – Setting your BIG goals for your Amazon 2016 Business 


      • Principles
        1. 80/20 everything. What 20% of activities will produce 80% of results. Do these first!
        2. Parkinson’s Law: Work expands to fill the time available. Shorten the time!

    Tim Ferriss: The Four Hour Work Week

        1. The reason for goals: Inspiration, Energy!
          1. inspiration
        2. don’t worry about the how yet!
        3. the purpose of planning
          1. process vs. big plan
          2. process more than goals!
        4. Look for your Star!

    Richard Koch: The Star Principle (episode #24)

        1. 80/20 everything, always
      1. Overview:
        1. Review Your 2015 Results
        2. Set your 2016 Goals
      2. Reviewing 2015 Results:
        1. top 3 wins in 2015
        2. top 3 learnings in 2015
        3. top 3 frustrations in 2015
        4. SWOT analysis
        5. top 3 assets you’re not using
      3. 2016 goals
        1. 3 financial goals for 2016
          1. turnover
          2. profit
          3. other
        2. stop, start/keep in 2015
          1. 3 things to stop
          2. 3 things to keep
          3. 3 things to start
        3. Where is no. 1 a threat?
        4. top 3 goals for 2015
        5. 3 Learning goals for 2015

    Other people mentioned in the podcast:
    Liz Gerrera, US Amazon Seller

  •  Ben Cummings was a star student of Amazing Selling Machine as sold by Jason Fladlien.  He now works with Jason and runs his own courses, masterminds, etc.

  • Perry Marshall (who is an excellent Adwords expert and teacher) interviews Richard Koch here in a very extended, natural interview. Totally worth viewing.

  • Perry Marshall is also publisher of the best-selling book ever on Google Adwords (let me know if you would like to know more about this book).


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Watch Set your BIG Goals for 2016 Amazon Business

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Michael Veazey

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