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183 Amazon Listing Optimization with Dana Derricks Part 2 of 3

In the previous episode, we began our discussion with Dana Derricks of copywritingprofessor.com about the importance of copy and a little about the format he explains in his book, The Amazon Listing Optimization Secrets Work Book. He also explained why the title is 50% of your listing in terms of optimization. The title has two jobs: get ranked for certain keywords and get the click. Here he shares what to do with the rest of the listing.

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182 Listing on Amazon – Making Your Words Sell with Dana Derricks Part 1 of 3

Dana Derricks is our guest today and he is the number 1 Amazon listing optimizer on the planet. It’s no small claim. His motto is ‘Go Big or Go Home’ which is just the kind of American thinking we need to have here. It’s also reflected in the amazing stuff in his book, The Amazon Listing Optimization Secrets Work Book. He’s here today to teach us about listing on Amazon.

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